SAMER 

MOHAMMAD

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    About

    Alice in Wonderland - Retail Concept

    Freelance Work

     

    Project Team

    Samer Mohammad, Shoug Al Dhakeel

    Brief

    Creating a brand identity for a retail outlet store that sought out to create a fantastical experience of shopping, with vivid colours and items on display. The theme set out – was an Alice in Wonderland Experience – employing the rules and suites of the story, using the colour palette to influence the design, and reversing the up and down, the small and large functions.

    IDEA.jpg
    IDEA x2.jpg
    IDEA Update.jpg
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    Out of gallery